SEO - Search Engine Optimization
Why do you want to use SEO as an entrepreneur?
Search Engine optimalization
The term SEO stands for “Search Engine Optimization”. SEO is a collection of techniques. These techniques are aimed at improving and optimizing your site or webshop for the findability in search engines such as Google and Bing. Search engines such as Google and Bing assign a value to a website or webshop. In fact, they assess the quality of the site using formulas that look at applied technology, unique content, meta tags and key words.
As an entrepreneur you want to recruit customers and / or sell products or services. What you need then are visitors to your website. That makes sense. What do most visitors do before they arrive on your website? Right! Googling! Googling is now a verb and everyone is doing it. On the internet we search for a product or service by using search engines such as Google or Bing.
As soon as we have filled in the keyword and the results appear, we click on one or more of the results shown to see if the requested information is present on the found site. What about these results in the search engines? The results in Google can be divided into two parts. A paid advertisement, often the top 4 and bottom 4 in the results marked with (Adv.) And an organic position (no advertisement). Often you will also see advertisements on the far right as can be seen in the image on the left.
Getting higher in Google
If you have a website you also want to attract visitors. We can help you to make your website rank higher in Google. You can have us write a SEO text, but we can also take over the full search engine optimization. We do this in this way:
- We conduct research into the search terms on which you want to be found
- Does a particular term have a lot of competition? Then we look more specifically
- We rewrite or re-enter your texts
- We use the right heads
- We use a keyword density between 2 and 3%
- We use alt tags for your images
- We provide ‘clean’ code
- If necessary, we provide link building and a broad indexation with other search engines and index sites
And…. does it work?
That search engine optimization pays off is clear in our case. Our own website is six months old and is now ranked number 2 in Google on the term ‘make website’. We also score high on other terms such as ‘writing a text’ and ‘making a site’.
We did this by focusing completely on the content of the website and optimizing it. Linkbuilding is of less importance. Qualitative content all the more!
Do you want to know how your current website stands for? We can do a website analysis for you for € 65 ex VAT. We map out how your website stands for and describe in simple language which steps you need to go through to make your website rank higher in Google. If necessary, we can also help you to implement the changes. Interested? Send us an e-mail.
We can help you in almost all cases. You can have a website made with us where you buy an optimization package, or we will take care of your current site. Feel free to contact us without any obligation and who knows we can quickly help you achieve a higher ranking in Google!